Xzibit, the West Coast rap legend, and UFC superstar Conor McGregor have teamed up for a collaboration that’s turning heads. These two heavyweights from very different industries are joining forces in a way no one expected, and the result is pretty exciting.
The partnership centers around McGregor’s Proper No. Twelve Irish Whiskey, with Xzibit putting his own twist on it. X to the Z has been in the hip-hop game for decades, but now he’s showing off his entrepreneurial skills by getting involved in the spirits business. This collab blends McGregor’s whiskey with Xzibit’s hard-hitting style, which makes sense given both of their tough, no-nonsense reputations.
Xzibit took to social media to share a video of him and McGregor, hyping up their partnership with a lot of energy. In typical Xzibit fashion, he called it a “knockout” collaboration, and honestly, it’s not hard to see why. Both guys have a natural chemistry that brings something unique to the table. It’s not just about business—it feels like a genuine meeting of minds.
While McGregor’s whiskey brand has already been a hit, Xzibit’s involvement could take it to a new level, especially in the hip-hop community. Xzibit is known for his entrepreneurial hustle, and whether it’s his music, his car shows, or his cannabis business, he’s always expanding his brand. Now, adding whiskey to the mix feels like another strong move.
For fans of both Xzibit and McGregor, this collaboration is a win-win. And who knows? Maybe we’ll see more unexpected crossovers between music and sports in the future.